Posts Tagged ‘Marketing Help Blog’
My business is slowing down, is it me or the economy?
Most experts agree that a definitive recession is unlikely in 2025 but the economic forecast and data do suggest that growth will be extremely sluggish, potentially even zero. With high interest rates, increasing costs and market uncertainties all conspiring to give your business quiet periods throughout the coming year. When you are in one of…
Read MoreHow things have developed
AI Powered! The first video game, according to certain criteria, chief of which is the fact that the game has to be generated from a video signal and that the game play takes place on the screen, goes back to July 1952. It was not many years later that the same computing power of that…
Read MoreAre you raring to go or do you have the January blues?
Coming back from any break away from the business, there is a little lag while you mentally bring yourself up to speed and then press forward with the new ideas that you had while away. For some reason this year, it feels like there is a little more lag and not quite so much raring…
Read MoreIslands in an ocean of really poor service.
In a recent blog post we looked at the idea that, despite the ongoing movement towards the use of AI and the increasing ways that companies can be contacted. Where we should be living in a golden age of brilliant customer service it feels that something has and is going wrong. If you couple this…
Read MoreTaking Service Seriously
It was great today to come across another company that looks at the lifetime value of a customer, in much the same way as we have always promoted. In previous blogs we have extolled the virtues of accepting that things occasionally go wrong, no matter how hard you try. There is always that one delivery…
Read MoreCustomer’s now have a Megaphone not just a voice
It is almost certain that, at some time, you will have had a conversation that goes along these lines “Why are you doing XYZ for that customer, it was not part of their order…” usually from your Accounts Manager when looking at budgets. They have an absolute right to ask the question, as their role…
Read MoreCustomer Loyalty or where have all the customers gone?
To thrive in the current retail environment, as detailed in our recent blogs, you need to overcome a wide range of challenges and hopefully we have helped you make the first step in identifying them. Today, we are looking at something that is dear to us all, which is customer loyalty. As the retail industry…
Read MoreHonesty is not the best, it is the only policy
As you may have seen during the current political campaign, in these days of putting your entire life online, it is all too easy to be caught out in a half-truth. This is even more so when it comes to product sales. A quick look through You Tube and there are any number of channels…
Read MoreEveryone does everything Online now anyway – Don’t they?
Online services, while offering 24/7 convenience, are not without their fair share of niggling issues and drawbacks. Certainly you will be all too aware of the privacy risks that constant connectivity exposes us to, coupled with the threat of data breaches. This is without the problems of needing to have a good internet access –…
Read MoreIn an ocean of poor service – stand out as an island
With all of the advances in the use of AI and the increase in ways to contact companies, such as via direct messaging, Facebook, X, Chatbots etc. we should be living in a golden age of brilliant customer service and record levels of consumer satisfaction – so what has gone wrong? Companies exist to make…
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