creatively yours website design and development news and blog
Website Design News from Creatively Yours, with a dash of Small Business Helponomics. If we feel it will help our customers we will publish it, if we come across useful information we will pass it on. Also from our own desks, perhaps some bits and pieces that might shed some light on running a business.
Competing Online?
First, a home truth – virtually no small or medium business in existence out there has no competitors. And if we are being honest, regardless of your business type or market position, the competition is fierce these days, with a direct effect on your marketing costs. So how are you…
What is my Return on Investment?
If there is one question that we are asked at the beginning of any project, it is ‘What will my return on investment be?’ To be honest, if this was not asked, we would be worried about working with the company. This is the crucial metric in determining the success…
Showrooming, a term you may not have heard – yet
Aside from being another buzzword flying around, it is a term that has come about based on research focusing on the path that a typical customer would take to purchase. Showrooming is the term used when a customer comes to look at a product in a physical location but then…
Selling online is easy – right?
The simple answer is yes, relatively speaking – to an experienced website design and development company, it is no harder to build an e-commerce website than a brochure website. The basics of brand recognition, design, customer journey and simplicity of use are all the same, with the addition of bringing…
The big killer is the lack of – we are sorry
Whilst taking a, seemingly rarer, break from work and scrolling, and for that read deleting, my way through the endless news stories, I came across a headline that caused me to pause and read. “Bus takes more than three hours from Norwich to Blofield – Norwich Evening News It should…
Do you have a brand?
In conversations recently and in our last blog – Social Media should you? The question of being clear on who you market to was raised. An important part of this same question is – what do you want your potential and current customers to see your brand stand for? Seems…
Social Media – Should You?
Not too long ago, the decision to promote or build awareness on social media, was a lot more straightforward, with the answer generally being yes. You then only had to decide where your target market was most likely to be found, which in itself was just a case of do…
Cost of living effects on business
As we are all too aware, the current trend is for higher monetary inflation and you can find many theories on what is driving the increase. If you couple this with input inflation, or the rise in price of materials and energy that you are purchasing, then this could be…
Style over function? or in other words – Keep it simple!
It has been a trend over many years that high fashion brands, when promoting their products, especially perfumes and aftershaves, generally use very visually exciting imagery, but do tend to leave the viewer a bit stumped as to what the message was. The same can be said for the websites…
Monthly NEwS & Insights
Each month we send out a newsletter where we gather together our recent blogs, the website that we have been working on and anything else that we, as fellow business owners, find interesting or that will help us all to be succesful.
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The global economy is undergoing a significant adjustment in the cost of capital. Interest rates are climbing in Europe, the United Kingdom, and even in the United States. When you factor in the persistent rise in inflation, driven by supply chain disruptions from the pandemic and escalating energy prices due to conflicts in Ukraine and…
Since our previous blog post on this topic, there has been encouraging progress from the Government in tackling the late payment crisis that significantly impacts smaller UK SMEs in particular. The most recent Small Business Strategy survey conducted by the Business and Trade Committee did call on the Government to implement tougher penalties for those…
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Creatively Yours
Office 301
Yarmouth Business Centre
Great Yarmouth, Norfolk
NR10 1GG